Tuesday, November 20, 2007

Trying too Hard?


Is this good marketing for a church? It's funny, yes, but is it just plain trying too hard? Would this sign really attract people?

Churches have a tendency to overthink marketing. They also have the 'pinch other people's ideas' disease. How many churches have used the Tui campaign as a basis for a funny sign?

If church is that good, and we worship a creative God, surely we can come up with our own unique, relevant and engaging messages?

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